When Industry Reaches Out to their Clients
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Saunier Duval, a leading brand in air conditioning and heating systems, offers its services to enterprises as well as individuals. For many years they have pushed for a global digital strategy that is ready to handle the needs of their different clients.
↗ Visit the websiteSaunier Duval has no doubt that in order to stay ahead of the curve as a market leader, they must increase their annual sales opportunities. Additionally, they have to continuously reinforce their brand’s excellence through a firm commitment to quality and innovation.
On the other hand, they want to utilize the best installation network possible and develop it constantly which is vital for their business.
This personalization is achieved by working on local campaigns that offer a higher degree of personalization and service for the final user with the objective of being present in at least 95% of the searches. Every lead is directed towards the most adequate installer that suits its needs and the use experience is completed with a product configurator which allows the user to choose the best option.
We carried out a complete inbound marketing strategy through Re_Magazine, which gave us the chance to tell stories that reaffirm Saunier Duval’s commitment to environmental sustainability. These stories are about people who react and reinterpret the way the see the world and how they live in their environment.
The importance of the after-sales service is visible in the new website. This provides a close and high-quality technical maintenance service to each and every user where they are the center of attention and can find personalized solutions.
